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  2. 2018年10月15日 · Yoshida established the Porter brand in 1962. This was Yoshida’s first private brand to be marketed under Yoshida & Co., Ltd. company, named after the porters who transported bags in hotels.

  3. Porter Girl, released in 2009, was the first women's oriented brand by Yoshida & Co., Ltd. There are many unisex Porter branded products, but Porter Girl adopts more feminine designs and fabrics. [4]

  4. 2024年2月22日 · Founded in 1962, Porter-Yoshida serves as the flagship brand under Yoshida & Co. Drawing inspiration from hotel porters who handled luggage, the brand’s early marketing creatively embraced this motif.

  5. 2022年3月17日 · The history of Yoshida & Co. begins in 1935, when the brand's creator, Kichizo Yoshida, created Yoshida Kaban Seisakujo (Yoshida Bag Works). A few years into his business, war broke out, and Yoshida was drafted into the military, effectively halting all production for the foreseeable future.

  6. 2015年5月18日 · Established in 1935 by Kichizo Yoshida in Tokyo’s Kanda-Sudachō district, the brand initially struggled as a result of its placement and timing before experiencing the recognition it holds...

  7. 2015年5月15日 · In 1935, in Tokyo’s Kanda-Sudachō district, Kichizo Yoshida started what would lovingly become known as Porter-Yoshida. The Japanese bag-maker has since manufactured satchels, backpacks, wallets and briefcases (in its characteristic green nylon), and beyond.

  8. 2010年5月31日 · Porter by Yoshida & Co: Porter emerged from Yoshida & Company in 1962. It is their major brand, with which they still do everything in Japan (design, manufacture, and sell). The gear is built with the principle of “a spirit into each stitch”. The brand is headed up by Susumu Hasegawa (a very cool cat originally from Comme des Garçons).