搜尋結果
2020年7月22日 · 作為香港首間虛擬保險公司，Bowtie（保泰人壽）的目標是致力令保險變得簡單和貼心。. 即使生活上有種種挑戰，我們亦有責任令客戶可以快捷地找到保障，可以購買到低負擔，高保障的產品。. 以往的核保過程需要耗用幾日時間。. 現在只需要 15 分鐘，客戶就 ...
- How Did You Hear About Bowtie Insurance?
- Have You Bought Medical Insurance before?
- Why Do You Need Medical Insurance?
- Did You Shop Around Different Providers?
- Why Did You Choose A Virtual Insurer?
- Why Do You Trust Us?
- How Was Your Purchase Experience?
- Did You Reach Out to Customer Support?
- How Can Bowtie Do A Better Job?
- Have You Referred Your Friends to Bowtie?
A significant share of our customers heard of us on the news (19%), and found us from Google search (20%). Our first product launch was around the time the Hong Kong SAR government officially unveiled the Volunteer Health Insurance Scheme (VHIS). This garnered significant coverage from local and international media. Collaborating with one of our mo...
More than half of the interviewed customers were first-time buyers of medical insurance. This speaks to Bowtie’s ease-of-use. With little to no experience buying medical insurance, customers were still able to complete the online underwriting process. Of the customers who had purchased insurance before, one-third are buying Bowtie products for thei...
More than 40% of the interviewed customers have existing group medical insurance from their employer. They purchase additional products from us to “top-up” their protection. “Topping-up” your protection is important, because often our customers find their employers’ provided medical benefits inadequate. Among our customers, teachers, civil servants...
Our customers are diligent. 90% of the interviewed customers did their homework by comparing us with other well-known insurance brands. Most of them rely on the many free online comparison tools like MoneyHero, MoneySmart and the government issued VHIS Plan Search Engine. A few read about us in the Consumer Council’s Choice Magazine. Unlike most in...
The interviewed customers are a price sensitive crowd. I spoke with customers who even remembered how many dollars our monthly premiums were cheaper than other comparable products. Half of them mention price as the motivation to pick a virtual insurer. Bowtie has the lowest VHIS premiums for both men and women aged 0 – 75 years old. These cost savi...
Many of our interviewed customers took the time to dig into our company’s history. They were curious about how my co-founder and I started a company in an industry with so many entrenched players. It does read a little bit like David versus Goliath. When they realized that John Tsang shares and supports our mission, our customers were positively su...
Our biggest breakthrough has been dramatically reducing the time it takes to submit an application for underwriting. Nearly half of our customers completed applications in one take, doing so in between 10 – 15 minutes. That’s an amazing accomplishment compared to conventional channels. We invested significant effort in building an experience that’s...
Although we have a dedicated team of healthcare and customer service professionals ready to help, we haven’t done enough to alert users to their existence. We are proud of the fact that 60% of customers completed their applications without any human support. However, it’s equally important to us to be there to help when our customers need us. 40% o...
Many of the interviewed customers want more products. They are interested in products like critical illness coverage, cancer protection, and life insurance coverage. We’ve taken this feedback close to heart, and recently launched our cancer product and an outpatient service that improves the experience of going to the doctor. Life insurance and cri...
36% of the interviewed customers have already referred us to family, friends or colleagues. 33% of them plan to recommend Bowtie if asked. We’re excited by stories of young parents trusting us with their whole family’s insurance. In one case, one of them bought 10 policies for the whole family. Other customers want to wait and see how we handle the...
2020年7月9日 · Our customers remember seeing our pink bow-ties, face masks and hand sanitizers in the street. Combined with digital ads, customers slowly started to recognize our brand in different channels. When Googling for information related to protection, diseases and health insurance, we became their trusted source of truth.
2020年9月7日 · 本文章內容由 曾俊華 John Tsang 提供並只供參考，不代表 Bowtie 立場，Bowtie 對任何人因使用或誤用任何信息或內容，或對其依賴而造成的任何損失或損害，不承擔任何責任。此文章內任何與 Bowtie 產品相關的內容僅供參考及作教育用途，客戶應參閱相關產品網頁內詳細之條款及細則。
2020年5月6日 · 顏耀輝, Bowtie 專欄網誌
2020年8月3日 · 近年作為 Bowtie 的資深顧問，擔當著未來建構師的角色。. 他的願景是所有香港人都能夠得到保障，真正走進自保新時代。P.S. John 於 1982 年代加入香港政府政務官職系，從 AO 開始，他曾出任多個部門的首長，並於 2007－2017 年間出任財政司司長。. 辭去公職以後 ...
2020年9月14日 · 本文章內容由 曾俊華 John Tsang 提供並只供參考，不代表 Bowtie 立場，Bowtie 對任何人因使用或誤用任何信息或內容，或對其依賴而造成的任何損失或損害，不承擔任何責任。此文章內任何與 Bowtie 產品相關的內容僅供參考及作教育用途，客戶應參閱相關產品網頁內詳細之條款及細則。
