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2021年3月10日 · Dallas Taylor of the Twenty Thousand Hertz podcast recently dove deep on an episode titled " I'm Lovin' It, " an exploration of McDonald's longest-running, most successful marketing campaign. Turns out, the jingle was born out of desperation after the chain's stock plummeted in the early 2000s.
- Lillian Stone
2019年10月30日 · Learn how McDonald’s launched its longest-running slogan in 2003 with Justin Timberlake and a catchy jingle. Discover how the campaign evolved over the years and became a global phenomenon.
2021年3月18日 · Learn how the slogan \"I'm lovin' it\" came about in the 2000s and became a global hit for McDonald's. Discover the origin of the catchy tune and the ad agency behind it.
- Ashley Steinberg
「 i'm lovin' it 」是 麥當勞公司 的 品牌推廣 活動口號，創自 德國 安達赫治 的廣告商 Heye & Partner 。 這項麥當勞首次的全球性廣告活動於2003年9月2日開始於 慕尼黑 ，當時是以 i'm lovin' it 的 德語 「 ich liebe es 」作為標題。 中文翻譯為「我就喜歡」，歌手 王力宏 ，香港歌手： 陳奕迅 及 容祖兒 曾為麥當勞代言，發行過兩首以這句廣告詞為名的歌曲。 該標題為麥當勞在全球的唯一宣傳口號。 各種語言版本 [ 編輯] 外部連結 [ 編輯] 麥當勞官方網站 （ 頁面存檔備份 ，存於 網際網路檔案館 ） 環球合計網 （ 頁面存檔備份 ，存於 網際網路檔案館 ） 分類 ： . 麥當勞.
The iconic “I’m Lovin’ It” jingle was created 20 years ago by a German ad agency who was tasked with unifying McDonald’s branding as they were expanding globally. It finished with 3,700...
- 51 秒
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- Dallas Taylor
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2023年4月12日 · McDonald’s “I’m Lovin’ It” campaign was a huge success, helping the company reduce declining sales and re-engage younger customers. Forbes reported that the campaign helped make the “I’m...
"I'm Lovin' It" is a song by American singer-songwriter Justin Timberlake. The song, originally written as a jingle for American fast food chain McDonald's , was produced by the Neptunes and is credited as being written by Pharrell Williams , Tom Batoy, Franco Tortora, and Andreas Forberger. [1]
